Soho & Carnaby Celebrates Pride in London
As the beating heart of London’s LGBTQ+ scene, Soho is getting ready to come alive with celebrations for Pride in London Parade Day on Saturday 5th July. Renowned for its rich history of inclusivity, iconic LGBTQ+ venues and vibrant nightlife, Soho will once again provide the perfect backdrop for a day of celebrations, from brunches and street parties to late-night dancing.
Carnaby Street’s vibrant new colourful canopy installation, celebrating love, identity and community, sets the tone for a summer of activity in Soho — bringing bold colour to one of London’s most famous streets.
What to See & Do:
Aesop Queer Library: Returning for its fifth year, Aesop will host its annual Queer Library from 3rd–6th July. The store will offer complimentary books by LGBTQIA+ writers, with a collection exploring stories across queer and racial identities.
Muehle: Get Pride-ready with 20% off all grooming treatments — from haircuts to hot towel shaves and organic facials — in the lead-up to Parade Day, Wednesday 2nd to Saturday 5th July.
Where to Shop:
Pixi: Head to Pixi on 5th July for their Pixi with Pride celebration — an in-store party with music, drinks, glitter & glow makeup stations and complimentary touch-ups. Plus, receive a free gift with purchases over £50.
Where to Dine:
Minzon: Celebrate with Minzon on 5th July, with their Pride Party in partnership with trans rights charity Not A Phase. Expect a DJ set bringing the energy, a £1 donation from every bill through Pride Month, and their Pride Paloma cocktail, with 50% of profits donated to charity.
Where to Drink & Party:
The Little Violet Door: On Parade Day, enjoy bottomless brunch from 12pm–5pm, then keep the party going with a DJ-led house party from 9pm–late.
Want to continue the party after the parade? Soho’s best late-night spots include:
- Nightjar, 49–51 Kingly Street
- Cahoots Underground, Ground Floor Kingly Court
- SOMA, 14 Denman Street
- Disrepute, 4 Kingly Court
- Speedboat Bar, 30 Rupert Street
- Bar Kroketa, 21 Beak Street
- Ember Yard, 60 Berwick Street
- The Little Violet Door, 9 Kingly Street
- Ain’t Nothin’ But, 20 Kingly Street
- Basement State, 8 Broadwick Street


