CELEBRATE MOTHER’S DAY AT LAKRIDS BY BÜLOW’S COVENT GARDEN FLAGSHIP
Guests are invited to enjoy complimentary champagne, gourmet liquorice tastings, relaxing massages, and exclusive gifts at the Danish brand’s first Mother’s Day in-store experience
What: LAKRIDS BY BÜLOW Mother’s Day In-Store Tasting Experience
Where: 42 Monmouth Street, Covent Garden, London
When: Thursday 12th March 2026
Time: 5.00pm – 8.00pm (bookable hourly slots)
Tickets: Complimentary – booking required via Eventbrite
Eventbrite:https://www.
Danish confectionery brand LAKRIDS BY BÜLOW invites Londoners to celebrate Mother’s Day with a complimentary in-store tasting experience at its Covent Garden flagship on Monmouth Street.
Taking place on Thursday 12th March, guests are invited to book a free ticket for themselves and their mum, a mother figure, or someone close to their heart to enjoy a relaxed evening of champagne, guided tastings, complimentary hand, neck or shoulder massages, and heartfelt moments celebrating the women who inspire and nurture us.
LAKRIDS BY BÜLOW is known for reimagining liquorice as a moment of premium indulgence. Each piece is meticulously crafted, coated in silky-smooth chocolate, and finished with distinctive flavours to create a truly unique taste experience – inspired by Scandinavian design and culinary innovation.
During the evening, guests will be introduced to the limited-edition LOVE collection. The seasonal range features fan-favourites such as STRAWBERRIES & CREAM and PEACHES, alongside beautifully designed LOVE SELECTION BOXES and the new MIXED LOVE JAR – thoughtfully crafted for gifting, sharing, and celebrating heartfelt moments.
Guests will also have the opportunity to explore guided tastings from the wider LAKRIDS BY BÜLOW range, and will receive a complimentary LOVE SELECTION BOX with purchases over £20.00 on the evening.
Whether treating your mum, a mother figure, or someone close to your heart, the evening offers an opportunity to experience LAKRIDS BY BÜLOW’s Danish craftsmanship firsthand, discover the limited-edition LOVE collection, and celebrate heartfelt moments ahead of Mother’s Day.
Tickets are complimentary but limited and must be booked in advance via Eventbrite.



