AMERICAN EXPRESS DELIVERS A ‘GUTSY’ OLIVIA RODRIGO FESTIVAL EXPERIENCE
EXCLUSIVE GUTS WORLD TOUR BUS POPPING UP IN KEY LONDON LOCATIONS & EXCLUSIVE MERCH ALL CELEBRATE OLIVIA’S HEADLINE PERFORMANCE AT AMERICAN EXPRESS PRESENTS BST HYDE PARK
London’s celebrated festival, American Express presents BST Hyde Park, returns this summer with another fantastic series of world-class headliners featuring Olivia Rodrigo (27 June), Zach Bryan (28 & 29 June), Noah Kahan (4 July), Sabrina Carpenter (5 & 6 July), neil young and the chrome hearts (11 July), Stevie Wonder (12 July) and Jeff Lynne’s ELO (13 July) with more to be announced. Each show will feature a full day of music across three stages; The Great Oak Stage, The Rainbow Stage presented by British Airways and The Birdcage Stage. Between the weekends, Open House will return this summer for eight days of activities and free entry in the heart of Hyde Park.
American Express is turning up the volume this festival season as headline sponsor of BST Hyde Park – just in time for 3x GRAMMY® Award-winning singer songwriter Olivia Rodrigo’s headline show on Friday 27 June.
In her latest partnership with American Express, Olivia will bring some surprises for festivalgoers and Olivia Rodrigo fans (aka ‘Livies’) – including Olivia’s GUTS World Tour Bus travelling to key London locations, as well as Olivia merch available at BST Hyde Park including a customisable festival cross body bag and an exclusive SOUR Grape Soda.
The Olivia Rodrigo GUTS World Tour Bus presented by American Express is hitting the streets of London in the days leading up to her show. For fans who want to dive even deeper into Olivia’s world, this immersive experience – open to all – features tour outfit replicas, a vanity station and plenty of Olivia-inspired photo opportunities plus the chance to hear a message from Olivia in an iconic London telephone box. Alongside this, fans can purchase Olivia Rodrigo merch, including an Amex Cardmember exclusive t-shirt.
Fans can visit the GUTS World Tour Bus on Thursday 26 June: Bishops Square, Spitalfields Market, 1pm–7pm and on Friday 27th June at BST Hyde Park (for ticket holders), 1pm–7:30pm.
At BST Hyde Park, festivalgoers can also get their hands on Olivia Rodrigo merch within The Amex Experience. The ultimate festival fashion essential, the crossbody bag – (complimentary for American Express Cardmembers, whilst stocks last) – is ready to customise with an Olivia Rodrigo butterfly patch design at a bag customisation station, available on her festival headline day (Friday 27 June).
What’s more, Cardmembers can also stay hydrated with exclusive Olivia Rodrigo water bottles – available in purple and emblazoned with Olivia’s butterfly motif design – onsite at American Express Kiosks on Friday 27 June. Fans can also pick up an Olivia Rodrigo inspired SOUR Grape Soda, exclusively for Cardmembers and their guests to purchase at the brand-new Soda Bar, 1 located in the upper mezzanine of The Amex Experience.
