GAIL’s Launches its 2025 Festive Range: A Celebration of Seasonal Baking & Thoughtful Gifting

This Christmas, GAIL’s is celebrating seasonal baking and thoughtful gifting through a collection that is made for giving. 

Visitors to the bakeries will find familiar favourites back for the season, along with new recipes baked with care and designed to be shared. Available in bakeries and online, bags of biscuits, large loaves of bread, boxed panettones, seasonal preserves, and festive pastries. 

The GAIL’s Christmas Collection: Out of the oven & under the tree

Panettones

Returning for the festive season, is GAIL’s impressive collection of sourdough Panettone, each beautifully boxed for gifting (RRP £35, 1kg). Flavours include:

• Classic (Shop Here)

• Chocolate (Shop Here)

• Pistachio & Lemon (Shop Here)

• New for 2025: Mandarin & White Chocolate (Shop Here)

The Classic Panettone will also be available by the slice in select bakeries. 

Also available exclusively in select John Lewis shops and online at johnlewis.com, GAIL’s Classic, Chocolate and Pistachio & Lemon Sourdough Panettones (RRP £25, 500g). Stores include, Oxford Street, Peter Jones, Kingston, High Wycombe, Bluewater, Cambridge, Cheadle, White City and Edinburgh.

Savouries & Sandwiches

Back by popular demand, returning favourites include the Turkey, Chestnut & Ham Hand Pie and the Smoked Turkey & Swiss Cheese Sandwich.

New to the baker’s table this season:

• The Ham, Cheese & Stuffing Croissant takes GAIL’s much-loved classic to festive heights – filled with bechamel and topped with a redcurrant BBQ sauce. Available daily from 11am.

Sweet Treats
Much loved festive favourites are back including Christmas Buns, Iced Penguin Biscuits and Classic Mince Pies made with sweet Jonagold apples, Calvados, vine fruits, cranberries and candied citrus peel. 

Mince Pies will be served in select bakeries warm with clotted cream, alongside individual ones or as a gift box of six (shop here) – easy to pick up on the way to a festive gathering. 

New to the baker’s table for 2025, two seasonal bakes that celebrate the season:

• Cranberry, Whisky & Brown Butter Ecclefechan Slice – a rich, festive take on the Scottish classic. It is a fruit-laden and butter-rich slice with seasonal cranberries, sour cherries, glacé cherries and a biscuity shortcrust pastry. The GAIL’s take adds brown butter, Scottish whisky, pecans and almonds. Rich, fudgy and fabulous with any hot drink, the Ecclefechan is a great mince pie alternative.

• Chai & Pistachio Cookie – delightfully chewy, with an oozing tea-infused, white chocolate ganache centre. Baked and boxed, these cookies make a beautiful Christmas gift for anyone particularly attached to their afternoon (and morning, and evening) cup of tea. Baked with heritage grains and Diaspora Co.’s chai masala blend, with perfumed cardamom, sweet fennel seed, complex cinnamon, fiery black pepper and warming cloves.

Seasonal Hot Drinks
This year, there are two new seasonal drinks available:

• The Holiday Filter – with notes of boozy chocolate, ripe fruit, and a syrupy sweetness, designed to complement the festive bakes and paired perfectly with the Panettone and Mince Pies. Available in select bakeries. 

Hot Cocoa – made with cocoa powder and designed to reframe this often-overlooked ingredient as delicate, quietly complex, and naturally sweet.

The GAIL’s Pantry & Gifting

Beyond the baker’s table, the pantry is well-stocked with thoughtfully made bakes, stocking fillers and everyday essentials that are perfect for giving. 

Perfect for cheeseboards & canapé parties:

• Parmesan Cheese Biscuits – an ideal gift for your favourite cheese aficionado. Decadently cheesy and wonderfully crumbly, the biscuits partner beautifully with a piccalilli on the ultimate Christmas cheese board.

• Malt Loaf – made using spent grains from beer production and TOAST Ale for a deep, malty flavour that only gets better with time.

• Apple & Green Tomato Chutney

• Piccalilli (made in collaboration with Eaten Alive): available from December 8th

• Mincemeat, with Apples & Calvados Jar

• Ricciarelli Biscuit

Homeware & Hampers:
In collaboration with Earl of East, GAIL’s launches two new candles inspired by the scents of the bakery oven:

• Brown Butter Caramel & Warming Spices (Shop here)

• Olive Oil, Rosemary & Sea Salt (Shop here)

Perfect for gifting and stocking fillers, individual candles priced at RRP £30 and two candle votive sets are priced at RRP £42. Available to buy in select bakeries and online. 

A curated selection of festive boxes filled with GAIL’s favourites is available for nationwide delivery from mid-November:

• After Dinner Box: a selection of biscuits, biscotti, sablés and shortbread paired with GAIL’s coffee: Speculoos Biscuits, Pistachio & Sour Cherry Biscotti, Nut Biscuits, Chocolate & Hazelnut Biscotti, Chocolate Sables, Heritage Grain & Vanilla Shortbread, GAIL’s House Blend Ground Coffee (200g) RRP £50 (excluding shipping)

• Long Weekend Box: pantry staples to see you through festive gatherings: Seeded Crackers, Cheddar Cheese Crackers, Heritage Grain & Vanilla Shortbread, Oxfordshire Honey, Coconut & Maple Granola, Seville Orange Marmalade, Raspberry & Rose Jam, Parmesan Biscuits, GAIL’s House Blend Ground Coffee (200g), two bags of Two Farmer’s Crisps. RRP £70 (excluding shipping)