Food

GRATE news! America’s favourite snack makes its cheezy UK debut

Cheez-It packs a cheezy punch with the launch of three must-have flavours in new ‘Snap’d’ format

Cheese lovers might want to take a seat for this one… Due to popular demand, the iconic American favourite – Cheez-It – has finally crossed the pond, bringing the perfectly thin and crispy and totally cheesy snack to the UK.

Guaranteed to hit the spot, they are baked with 100% real cheese while its unique curved shape gives it the ultimate satisfying crunch.  And as it’s baked, not fried, the flavour packs a powerful punch. Launching on to the UK scene are Cheez-It Snap’d in three flavours, Double Cheese, Cheese & Chilli, and Cheese, Sour Cream & Onion, these drool-worthy snacks deliver a party for your palate with every crunch.

Available nationwide now, Brits can finally get a bite of the action and revolutionise their snack game. Perfect for parties, as an afternoon pick-me-up, or as a savoury treat, the ultimate Cheez-Hit has entered the chat.

The three flavours that are set to fill every snack lover’s desires include:

  • Double Cheese: Packed with twice the cheesy punch, it’s the perfect snack for those looking for a super cheesy delight
  •      Cheese & Chilli: A bold blend of cheesy flavour with a spicy kick, ideal for those looking to turn up the heat
  •      Cheese, Sour Cream & Onion: A harmonious mix of tangy and savoury notes that will keep you coming back for more.

A spokesperson at Cheez-It shared their excitement, saying:“We’re absolutely thrilled to bring Cheez-It to this side of the Atlantic! We know the UK’s a nation of cheese lovers, and as this snack is baked with 100% real cheese, the only thing people won’t love is that it didn’t come to the UK sooner!”  

Cheez-It Snap’d is available from all major UK stockists.

Product Information

Product: Cheez-It Snap’d

Flavours: Double Cheese, Cheese & Chilli and Cheese, Sour Cream & Onion

Available from: August

Pack size:

Double Cheese: 40g, 65g, 120g, 150g 

Cheese & Chilli: 40g, 65g, 120g, 150g 

Cheese, Sour Cream & Onion: 150g  

RRP*:

  • 150g: £2.00
  • 120g: £1.85
  • 65g: £1.25
  • 40g: £1.00

*Retailers are free to set their own prices and is at their sole discretion