Ginvent

Calling all gin lovers! This December for one weekend only, Gin Foundry, the creators of the original gin advent calendar, Ginvent, will be bringing its booze-filled countdown to life with an immersive pop-up bar in the heart of Soho.

Fuelling the festive season with a juniper laced journey of discovery, hidden behind each door of the Ginvent calendar is a different 30ml dram of gin to be enjoyed, including everything from an award-winning Finnish gin through to seemingly magical colour-changing gins, sloe gins, Navy Strength, Old Tom, Barrel Aged, fruit infused and more…

Immerse yourself in a world of discovery and actually climb inside Ginvent for the first time this year, as from Friday 16th until Sunday 18th December The Vinyl Factory on Poland Street is transformed into a fully-fledged festive gin den.

The team of experts at Gin Foundry work hard to ensure that Ginvent provides a different experience each year, spending months researching and sourcing the perfect gins. Visitors to the Ginvent Pop-Up will be able to sample the 24 gins from the calendar alone, or paired with Fever-Tree tonic for an adventurous twist on their favourite G&T. A special menu of festive cocktails featuring gins from the calendar will also be on offer, to help you find your new favourite Christmas tipple.

Representative of Gin Foundry’s core mission to celebrate gin and help drinkers find their perfect tipple, a variety of masterclasses and tastings will also be taking place over the weekend. From Speed Tastings to cocktail slurping via a ’12 Days of Christmas’ Ginvent Odyssey, there is plenty for discerning drinkers to expand their horizons:

Speed Tastings Saturday 17th December, Sunday 18th December – 2 hours. £15

Swap the usual anxiety of speed dating for gin this Christmas, to find your perfect match. After a welcome G&T, six brands will need to woo you with their gins, as you sample them neat and in a miniature G&T. Decide for yourself, as you learn how the spirits are made and best served. You may not find your future spouse, but you’re bound to find a gin that’ll keep you warm through the winter.

An Evening With… Friday 16th December, Saturday 17th December – 2 hours. £20

Three Ginvent gins will play host to this evening event, each offering a chance to try their spirits in a festively elaborate cocktail. After a welcome G&T, you can rock around our Christmas tree while three superbly boozy cocktails gradually make their way to you. With three cocktails and a G&T for £20, Christmas is coming early…

12 Days of Christmas Sunday 18th December – 2 hours. £20

Gin Foundry’s Olivier Ward will talk you through 12 of the Ginvent gins, as you learn to articulate flavours and match them to garnishes. As gin always has more fun with its fizzy friend, a handy supply of Fever-Tree tonics will be available to stir in with your samples.

Tickets for the unmissable Ginvent pop-up can be purchased from https://www.eventbrite.co.uk/e/ginvent-pop-up-tickets-29109048949 or http://www.ginfoundry.com/ginvent/

Dates: Friday 16th Dec – Saturday 17th Dec – Sunday 18th Dec • Address: The Vinyl Factory, Soho, London, W1F 7BE (Entrance via Phonica Records on 51 Poland Street) •

Ginvent Calendar • Price: £124.95 • Available to buy from www.ginkiosk.com • Ginvent calendars are available for pre-order in September, with shipping usually beginning in October • For live social media tastings follow @GinFoundry on Twitter and @GinFoundryUK on Instagram • Tasting notes will be published on www.ginfoundry.com