Belgravia in Bloom returns this September

Step into autumn in style with a blooming marvelous double floral extravaganza. Belgravia in Bloom is back unveiling a spectacular free floral display to coincide with the annual world-renowned RHS Chelsea Flower show. The imaginative floral festival will return for its sixth year from 20th-26th September 2021 with this years ‘Floral Fairground’ theme. 
 
Belgravia will be in full bloom, transformed into a stunning attraction with a series of beautiful flower installations, unique displays and experiences inviting visitors to live life in full bloom and discover the joy of flowers in this outdoor spectacle.
 
Small on scale but big on wow factor, proving once again that they are not a one trick ‘peony’, Belgravia’s renowned, luxury florists will collaborate to create bespoke installations bringing a unique floral twists to traditional fairground attractions. Anthopiles and fairground thrill seekers will be all smiles as they walk through the picturesque streets.
 
In Eccleston Yards, Moyses Stevens will unveil a spiralling Helter Skelter tower of colourful flowers, and in Halkin Arcade, you will find an eye-catching floral carousel by Neill Strain and Judith Blacklock complete with spectacular fairground horses. Further installations around the neighbourhood will include a fun floral Punch & Judy on Kinnerton Mews by Judith Blacklock, a botanical takeover of the Mocomb Street phone box by Neill Strain and a delightful hook-a-duck by Moyses Stevens on Elizabeth Street.
 
In addition, brand new for the 2021 festival, Belgravia in Bloom will be brought to life via augmented reality, offering visitors the chance to explore an interactive map of the neighbourhood. The immersive AR experience will also include a floral themed Instagram filter.
 
From leading independent boutiques, luxury brand named stores, charming cafes and land mark restaurants, Belgravia’s store fronts will be adorned with unique displays which will continue inside with floral themed promotions, products, dishes and experiences. Grab your blossom buddies for a blooming day out, and some instagramable moments to mark the end of summer.
 
To learn more about the Belgravia In Bloom Follow @Belgravia_ldn on Instagram
 
When: September 20th -26th

Website: https://www.belgravialdn.com

Written by: Eboni Addoh