CAPTAIN MORGAN AND PEPSI MAX PRESENTS ‘THE MIXER’: WHERE CONVENIENCE MEETS CULTURE
To celebrate the launch of the duo’s new pre-mixed can, Captain Morgan, the legendary rum brand, and Pepsi MAX ®, the bold and refreshing cola, have launched ‘The Mixer’, a free-to-attend house party concept (available to consumers over legal purchasing age only).
Taking over Kachette in Shoreditch, London on Wednesday 23rd and Thursday 24th October, ‘The Mixer’ will encourage consumers to engage with Captain Morgan and Pepsi MAX in new and exciting ways, whether attending by day or by night.
THE MIXER BY DAY
‘The Mixer’ is the only place where you’ll want to get caught in 4k – with CCTV screens around the convenience store allowing you to capture candid moments of you and your crew. Attendees can also enjoy exclusive merch and are able to create their own personalised Captain Morgan Original Spiced Gold x Pepsi MAX can. Need to hit the ATM? Even if you don’t, you’ll want to. This incognito touchscreen gives you access to the secret party guest list and dispenses exclusive merch.
THE MIXER BY NIGHT
If you’re lucky enough to get access to the house party that evening, attendees will enter through one of the secret fridge doors located in the convenience store to access the exclusive house party.
Once in, attendees can kick back on the living room sofa, snap a selfie in the bathroom or add their pics to the polaroid photo wall, before hitting the main event—where the best parties always end up: the kitchen.
Across both nights, DJ duos will be taking over the ‘kitchen table’. DJs include G33 from Girls Don’t Sync going head to head with Boiler Room legend Interplanetary Criminal, or Sheffield’s own Silva Bumpa linking up with speed-garage icon Skeptic. There will also be sets from Fish56Octagon, and the ultimate tag team, Blumitsu (Bluetoof & Jossy Mitsu).
Captain Morgan Original Spiced Gold mixed with Pepsi MAX ® is now available nationwide. The pairing of these two iconic brands blends Captain Morgan Original Spiced Gold’s sweet and spiced notes with the crisp, cool taste of Pepsi Max to create a smooth and delicious flavour in a convenient pre-mixed can, with an ABV of 5%.
LISTINGS INFORMATION:
Event: Captain Morgan & Pepsi Max Presents ‘The Mixer’ – where convenience meets culture.
Dates: Wednesday 23rd and Thursday 24th October, 2024
Times: Convenience Store: 12-6PM / House party: 7pm – 11pm Wednesday night & 7pm – 12am Thursday night
Where: Kachette, 347 Old St, London EC1V 9LP
How: Use the store ‘ATM’ in the Convenience Store or sign up on Captain Morgan’s website here for house party event guestlist
Please drink responsibly and please do not forward to anyone under the legal purchase age.