Fashion & Beauty

First consumer Beauty Show launches celebrating all stages of beauty in life

The Beauty Show, a new festival-style consumer event for beauty enthusiasts, from newcomers to those exploring midlife tweakments, will celebrate all aspects of beauty in the capital city this autumn. On 20-21 September, the Business Design Centre London will feature leading industry experts from the likes of Marie Claire, woman&home, Who What Wear as well as inspiring make-up, skincare and haircare professionals and influencers.

The Beauty Show will encompass inspiring stages to attract all ages including:

The Marie Claire Zone, curated by Marie Claire’s editorial team led by beauty director Lisa Oxenham. This area will deliver live, engaging content on the stage spanning across five fundamental pillars of beauty with the help of specialist guests who’ll explore the transformative power of beauty. 

Celebrating midlife, the woman&home Stage is curated by the woman&home editorial team led by Sarah Cooper-White and Hannah Fernando. Here consumers will find out everything they need to know about beauty in midlife, from the latest tweakments to the best supplements and how to achieve great hair.

The Salon, in partnership with the team at Who What Wear, where the latest trends in beauty for 2024 and beyond will be uncovered through live talks and beauty stations. From innovative skincare techniques to cutting-edge makeup looks, this salon is the destination for discovering and experimenting with the future of beauty.

UKLASH, the fastest-growing, UK-based eyelash serum, lash, brow, and hair brand is sponsoring The Beauty Show’s Main Hair & Beauty Stage which will be home to a stellar lineup. 

Express Treatment Bars, sponsored by leading beauty brands including CellDerma, Miss Dolla, London Lash Pro, Sculpted by Aimee and MUA Makeup Academy, will enable guests to indulge in complimentary mini treatments to experience the latest in beauty brands first-hand before they buy.

The Nails Express Treatment Bar, sponsored by Miss Dolla, will offer nail treatments which will leave attendees feeling pampered and polished.  At the Lash Treatment Bar, sponsored by Lash London Pro, guests can enhance their natural beauty with expert lash treatments that define and accentuate the eyes.

For radiant, glowing skin, guests can visit the CellDerma Express Treatment bar. With a range of skincare treatments designed to nourish and rejuvenate, those in attendance will feel refreshed and revitalised.

For those looking to elevate their makeup game, Foundation Bar, sponsored by Sculpted by Aimee, will provide personalised tips for achieving a flawless finish. In addition, The Beauty Show will feature an expansive exhibition hall showcasing over 60 leading beauty brands, from established favourites to exciting newcomers including Transformulas, The Perfume Shop, Donna May, Koll Health, MG Skincare, Q+A Skincare, plus many more. Guests will have the opportunity to explore a diverse range of products and services, from skincare and makeup to haircare and fragrance. 

Guests with VIP tickets will be treated to a selection of premium English sparkling wines, expertly crafted to perfection in the Ridgeview VIP Lounge.